Accelerating Customer Expansion by Managing the Customer Journey


Customer Management & Expansion

For any SaaS company, customer expansion means understanding your customer's business and using that knowledge to make your product a critical element of their business growth.


Customer expansion does not mean doing more of the same faster, it means being more focused about what you do, and being smarter about how you do that.


The good news is that by managing the customer journey, Customer Success can be more focused in terms of how to "land & expand" accounts to make customer expansion a deliberate practice.


In this webinar you will learn how customer segmentation and business maturity can drive a better understanding of the customer, and how to use that knowledge to not only manage the customer to success, but to construct your own as well.

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